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    – Nielsen Market Research for Pantene 2013 was completed for a 20-minute phone call and lasted for a few minutes. his comment is here During the call, I provided 552 details for Nielsen’s data analysis. – Pantene’s brand and product was mentioned. – My initial reaction was that the target audience of the Nielsen data was parents of teenagers with the highest hair loss rates. – The data showed that Pantene is successful in creating brand awareness of about 70

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    As a result, Nielsen concluded Pantene had gained a lot of market share, and it is now considered as one of the most preferred brands for hair care among men and women, among which, about 43% of males and 32% of females purchase Pantene. – According to Nielsen, Pantene ranked 2nd in men’s hair care (which was their biggest product) and 1st among women’s hair care in 2013. – 66.6% of men were

    Problem Statement of the Case Study

    Nielsen Market Research was commissioned to study and analyze the 2013 customer attitudes and purchase intentions regarding Pantene. In this report, we explore several factors which contributed to the high sales of Pantene in the US in 2013: 1. Reach and Impact Pantene’s reach was impressive: the brand reached 7.8 million American women in the 2013 survey. The brand’s reach is comparable to the likes of Gillette, Coca Cola,