Menu

Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion Case Study Solution

CASE HELP

Home >> Chicago Booth >> Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion >>

Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion Case Study Analysis

Background and Facts

Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion a workplace materials merchant for small as well as moderate sized businesses has actually lately been involved in planning for a merging with its rival Home Deport, which has actually influenced performance degrees in departmentswith the senior supervisor associated with lawful issues put forth by the government Profession Payment. With the Marketing Head advancing the news of his departure from the company in one year, Jeannie Lewis, the existing head of operations has been asked to take the duty in the near future. With obstacles in the type of a possible cultural adjustment and also reduced employee morale, the organization wants a full reengineering initiative at the advertising and marketing division.

Issue Statement
Porter's 5 Forces Analysis
The prospective social adjustment at the marketing department of Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion is boosting uncertainty in the workplace causing numerous difficulties for the Jeannie Lewis who would certainly be replacing the head of the department in one year. nalysis

PEST analysis

Political Factors: Political factors play a significant duty in impacting tactical choices since Stapes Inc. had to desert its plans of combining with Office Deport after the Federal Profession Commission's intervention in the process. Offered the truth that the store has an international existence with branches in UK, USA, Canada as well as Germany, political consider each of these countries might be able to influence efficiency or critical goals. Federal Trade Compensation's antitrust match against the merging occupied valuable time of the company's elderly management suggesting that 'political' factors can have serious ramifications for a global company.

Economic Factors: Financial factors such as the appearance of local business in the global circumstance suggest that Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion is thriving in an environment where there is prospective development of services. In addition to this, reality that store clients are mainly looking for workplace materials for home offices recommends that the market has an increasing trend of entrepreneurs and also online services.

Social factors: Social trends in the economy show that consumers are searching for convenience along with attractive prices. Market research demonstrates how the customer for Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion lacks understanding concerning discovering services which can use a combination of convenience as well as low costs.

Technological factors: Modern technology plays an essential function in Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion's company technique especially as the organization is piloting Technology facilities which would provide modern technology sales as well as assistance in the form of memory upgrades, outer setups. (Recap of PEST in appendix 2).

OB Issues and also Symptoms.

A number of underlying Organizational Behavior concerns can be seen in Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion's case as highlighted in this section.

Concerns about cultural change: There is worry concerning a cultural change that would occur when Todd Krasnow leaves from his placement as the Executive Vice Head Of State of Marketing with a lot of the personnel already revealing unhappiness over this prospective step. This expected modification has actually developed anxiety in the work environment which has actually been combined with the past stress of preparing the firm for a prospective merging with Home Deport.
Pest Analysis
Stressful Job Atmosphere for Newcomers: There is shortage of employees that can match the difficult environment of a hectic company. Not just does this bring about difficulty in finding the best individuals, it places anxiety on brand-new hires as can not endure the rate as well as stress that the organization anticipates them to birth.

Twin Coverage Lines: Beginners find this organizational society cumbersome and tough to cope with especially as populated line connections are suggested to be weaker generally and also objective setting and also efficiency analysis is still done by the strong line manager. This implies that newcomers can lose quality about their particular roles as well as objectives particularly as dotted line reporting does not maintain them in direct communication with the solid line supervisors.

Bitterness From Cross Departmental Hiring: Krasnow's choice to make Lewis his successor as opposed to Bridget Coles although it had been guessed that the last would take Krasnow's position came as a blow to her spirits. Lewis may have been qualified and suitable for the task however the fact that Kransnow's departure would certainly make Coles a direct report to Lewis might have been the reason for Coles' resignation from solutions.

Anxiety & Job Instability: Anxiety and also insecurity can be determined as two significant concerns that Lewis would certainly be dealing with particularly as the merging has actually currently be cancelled and 2 senior execs of the advertising department would certainly be leaving. The entire responsibility of the department would be dropping on Lewis's shoulders that would not simply supervise of brining about a cultural change but would also need to show herself in her new function.

Incompatible Administration Style of Leader: Lewis's administration design as well as its conflict with the advertising department's role can additionally be seen as an OB difficulty specifically as she has actually been used to dealing with issues in the procedures division where workers are educated to concentrate on processes and get them. The advertising and marketing department on the various other hand can be viewed as a team of individuals that are used to being supported by Krasnow that concentrated a lot more on result than processes.

Interdepartmental Disputes: Interdepartmental arguments between three departments, advertising, merchandizing and procedures specifically over the allowance of the advertising mix can be determined as another OB problem. Although the marketing department does not share the very same vision as the various other two departments concerning the aloocation of the marketing mix twoards promos and advertsing, the merchandizing as well as operations departments do not agree over the marketing mix allowance among one another either.

Disintegration in Advertising Division: Disintegration between the advertising and marketing divisions can be identified as another OB problem which could need more attention. The truth that the marketing and advertising sections in the marketing division are disconnected is protecting against both divisions from obtaining from each other's experience as well as proficiency. Combination of advertising and marketing with retailing and procedures would become harder if the advertising department itself is disintegrated which can be another possible OB issue.

Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion Analysis

Numerous theories have been used to discuss the circumstances to obtain further clarity regarding the circumstance at hand.
Swot Analysis
McGregor's Theory X & Y: According to Douglas McGregor's Concept X, many supervisors think that juniors are passive and careless, have little passion and also stand up to adjustment. The tough variation of this concept stressed browbeating, limited controls, hazards as well as punishments. Gradually it produces reduced productivity, subtle sabotage and competition (Deal, 2003). Although the scenario at Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion is not completely following Theory X, it can be seen that brand-new hires are discovering this atmosphere instead difficult which might ultimately result in a greater disposition of the management in the direction of Concept X. Based on McGregor's promoted sight, which he called Concept Y, the vital task of the administration is to set up business problems so that people can accomplish their own goals best by directing their efforts in the direction of business benefits. If people find no satisfaction in their job, the management would have little choice but to count on theory X as well as outside control (Bargain, 2003). Also while analyzing Lewis's administration design, concept X might have appropriated in the operations department to some extent yet the Marketing division would certainly require reliance on Theory Y in order to get the creative thinking and also creativity from the teams.

Tuckman's Team effort Theory: As much as Lewis's issue concerning bringing harmony between the advertising and marketing and also advertising department is concerned, this would originally lead to contrast as reviewed by Bruce Tuckman in his 'Team effort Theory'. By combining the marketing and also advertising department's job, there might be the very same initial detach which might lead to the second phase of 'storming' where the teams test one an additional.

Bridges' Transition Model: As per William Bridge's theory (appendix 4), individuals are quite uneasy with adjustment, which is apparent by the scenario at Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion The circumstance can be viewed as a regular program of life if is researched according to Bridge's theory where he explains that people experience 3 phases of change when they experience modification. 'Closing, shedding and also Releasing', The Neutral Zone and 'The New Starting' (Bridges, 2004). When individuals exist with modification, they get in phase one therefore there may be feelings like unhappiness, uncertainty, stress, rage, worry, denial as well as disorientation.The circumstance at the marketing department of Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion is similar so Lewis can obtain comfortable with the suggestion that it is not extraordinary habits. In the 2nd phase, there may be a demand to connect the space between the new as well as old society so Lewis may have to encounter this challenge once Krasnow leaves. There might be reduced spirits as well as reduced efficiency at this phase which should not be taken as a problem. It is during this stage that Lewis will have to provide assistance to the division so that they can discover an orientation. It can be seen just how Krasnow has actually already made this shift much easier by making Lewis obtain associated with the department a year prior to his real departure. According to Bridges' Design, phase three will certainly produce visibility to discovering, High energy as well as commitment as people will welcome the modification (Bridges, 2004).
Vrio Analysis
Maslow's Requirement hierarchy: The OB problem pertaining to insecurity at the workplace has actually been triggered first of all by the modification in management and also second of all by the reality that the merging will no more be launched. Abraham Maslow in his Theory of 'Demands Pecking order' (appendix 5) has talks about the value of 'safety and security requires as being a lower level requirement of a human for triggering inspiration. As seen in the pyramid cooperated appendix 3, we can see how 'the demand to feel safe and also out of danger' goes to the second level of demands. Before an employee can be made to establish emotionally, he requires to have his 'Physical 'as well as 'Safety and security' requires fulfilled. This shows that unless the employees are made to feel safe and secure regarding their present employment standing in Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion they may not get to 'Self-Fulfillment'. (King, 2009).

SWOT Analysis for Man On A Wire Bart Stupak Walks A Tight Line Between Obamacare Abortion Case Study



Effects of Analysis.

The OB analysis has taken a look at different theories to comprehend just how to manage the existing scenario available. The following 3 options have actually been recommended to assist Lewis take care of the organizational obstacles in the advertising and marketing division. Each of these choices has actually been proposed for alleviating the change needed to bring the advertising division in line with the requirements of the market and also for making the social modification that would follow when the existing leader leaves.

Integration of advertising and marketing functions. Separating Adverting as well as Manufacturing functions. Integration of Marketing with Workflow.

Examination of Alternatives.

Judith Shapiro that has actually earlier been spoken with by Lewis during the earlier merger days has proficiency in business-to-business marketing along with company and retail marketing experience. Once Krasnow leaves, Lewis can employ Shapiro as an EVP for advertising to take care of both advertising as well as marketing functions.

The advantage of this approach is that it will integrate both functions while decreasing the need for working with an extra resource for advertising. Lewis would be heading the advertising and marketing division as well as in any kind of case her substitute would be needed for the present role that she is executing. The drawback of this choice is that outside hiring may bring about bitterness from internal workers who might be eying the placement of EVP after Lewis takes over Krasnow's setting.

Dividing Adverting and also Manufacturing: Provided the affordable stress as well as high top quality work required from the marketing firm, it is suggested that Lewis must enable the manufacturing device to be a different feature from the advertising device. Because the majority of advertising and marketing companies had these 2 features as different systems, it makes even more sense to comply with the standard.

Integration of Marketing with Workflows: Given that Lewis is currently taking care of the marketing and procedures divisions simultaneously; it makes sense to incorporate the two features since she has been effectively taking care of both ends. The fact that the two divisions currently have significant differences over appropriation of sources suggests that this integration might be able to produce consistency specifically as Lewis would certainly be heading both ends.However there are numerous downsides of this move especially as it would certainly put too much concern over Lewis's shoulders. The fact that Lewis needs to adapt her monitoring style for the marketing division suggests that these 2 departments would be culturally varied. Lewis may not be able to apply one type of management design to both departments which can result in inadequacy in either one of the two functions.

Recommendation.



An examination of the 3 alternatives suggests that integration of advertising and procedures would not be a feasible action due to the substantial distinctions in between the 2 divisions regardless of the truth that presently Lewis is dealing with both. While splitting up of the production function may have been a beneficial step for the marketing department, the truth that it would certainly suggest positioning a third function under Lewis's wing implies this should be prevented.

Activity Plan.
Recommendation
Lewis will certainly take control of the duty of EVP Marketing after Krasnow leaves.

Marketing and advertising functions would certainly be combined.

Judith Shapiro will be hired to take Lewis's location as SVP of advertising and marketing.

Production feature will continue to be part of advertising and marketing under marketing function.

Lewis will divide herself from procedures.

An autonomous management style with staff member empowerment will certainly be utilized in advertising division.

Open up door plan as well as emphasis on cross departmental communication will certainly be aimed at eliminating disharmony.

Contingency plan.

If the combination does not work out as prepared, a backup strategy would adhere to which would certainly separate the manufacturing feature from the advertising and marketing function to decrease the lots on the SVP of advertising and marketing. In case Judith Shapiro does not obtain worked with, Lewis will certainly be heading the marketing division without an SVP. Because case the manufacturing function will most definitely be divided by putting it under an SVP production.