Category: Ethics

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    Tractor Supply Steering ESG Strategy as Consumer Beliefs Shift For the past decade, the US retail industry has seen major transformations, such as the COVID-19 pandemic, shifting consumer behavior, and changing social and environmental standards. Companies in this industry have adapted to these new realities by adopting sustainability, environmental, social, and governance (ESG) strategies to remain competitive. For Tractor Supply, a leading US retailer of outdoor and home products, the shift

    Case Study Solution

    In 2014, Tractor Supply Company made headlines when its then-CEO announced that it planned to stop offering services for humanitarian organizations working in human trafficking, which are known to target children. This move generated negative headlines across the US, and many observers criticized Tractor Supply for abandoning its ethos. In 2016, the company faced a major setback as a result of a string of lawsuits brought by a group of women who were wrongfully accused of stealing from the company