Menu

Atlantida Recommendations Case Studies

CASE ANALYSIS

Home >> Harvard >> Atlantida >> Recommendations

Atlantida Case Study Help

Concierge's ruby structure has actually highlighted the truth that Atlantida can definitely take advantage of on Taiwan's production proficiency and range manufacturing. At the very same time the business has the advantage of remaining in a region where the government is advertising the DRAM industry via individual treatment as well as development of facilities while chance occasions have lowered leads of direct competitors from foreign gamers. Atlantida can definitely go with a lasting competitive advantage in the Taiwanese DRAM market by adopting strategies which can lower the threat of external factors and exploit the components of one-upmanship.

It has been talked about throughout the internal and also outside analysis just how these critical alliances have been based on sharing of technology and also ability. Nonetheless, the tactical partnerships between the DRAM makers in Taiwan and also foreign modern technology companies in Japan and United States have caused both and positive implications for the DRAM sector in Taiwan.

As far as the positive implications of the tactical alliances are worried, the Taiwanese DRAM producers obtained instant accessibility to DRAM technology without having to buy R&D on their own. It can be seen just how the Taiwanese market share in the DRAM sector is still extremely minor as well as if the neighborhood players had to buy modern technology advancement on their own, it may have taken them long to get near to Japanese and also United States gamers. The 2nd positive effects has been the fact that it has enhanced efficiency levels in the DRAM sector particularly as scale in manufacturing has actually allowed even more devices to be created at each plant.

The industry has actually had to encounter excess supply of DRAM systems which has actually decreased the per unit price of each unit. Not just has it led to lower margins for the suppliers, it has actually brought the market to a placement where DRAM suppliers have had to turn to regional federal governments to get their economic circumstances arranged out.

As for the specific reactions of neighborhood DRAM companies are worried, these critical partnerships have straight influenced the method each company is reacting to the introduction of Atlantida. Atlantida has actually been the government's effort in terms of making the DRAM industry autonomous, industry gamers are standing up to the move to consolidate because of these tactical partnerships.

For example Nanya uses Micron's technology according to this partnership while ProMOS has permitted Hynix to make use of 50% of its manufacturing ability. Elipda as well as Powerchip are sharing a tactical alliance. Atlantida may not be able to profit from Elpida's innovation because the company is now a straight competitor to Powerchip as well as the latter is unwilling to share the modern technology with Atlantida. In the same manner Nanya's calculated partnership with Micron is coming in the means of the last company's interest in sharing innovation with Atlantida.