Black Scholes Option Pricing Program For The Hp 12c Calculator Case Study Analysis


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Black Scholes Option Pricing Program For The Hp 12c Calculator Case Study Analysis

Background and Facts

Black Scholes Option Pricing Program For The Hp 12c Calculator a workplace materials retailer for tiny and also average sized services has recently been associated with planning for a merging with its competitor Residence Deport, which has influenced effectiveness levels in departmentswith the senior supervisor associated with legal issues presented by the government Trade Compensation. With the Marketing Head putting forward the information of his departure from the company in one year, Jeannie Lewis, the present head of procedures has been asked to take the duty in the near future. With obstacles in the form of a prospective social modification as well as low employee spirits, the company needs a full reengineering initiative at the advertising division.

Issue Declaration
Porter's 5 Forces Analysis
The possible cultural modification at the advertising department of Black Scholes Option Pricing Program For The Hp 12c Calculator is boosting uncertainty in the workplace causing different challenges for the Jeannie Lewis who would certainly be changing the head of the division in one year. nalysis

PEST analysis

Political Factors: Political factors play a major role in influencing tactical choices since Stapes Inc. had to abandon its strategies of combining with Office Deport after the Federal Trade Compensation's treatment while doing so. Offered the truth that the shop has a global visibility with branches in UK, UNITED STATES, Canada and also Germany, political consider each of these countries might be able to impact efficiency or strategic objectives. Federal Profession Commission's antitrust suit versus the merging took up useful time of the organization's elderly management suggesting that 'political' factors can have significant implications for a global company.

Economic Factors: Economic factors such as the emergence of small businesses in the international circumstance recommend that Black Scholes Option Pricing Program For The Hp 12c Calculator is flourishing in an atmosphere where there is potential development of organisations. In addition to this, reality that shop consumers are mostly trying to find workplace supplies for office suggests that the market has a climbing pattern of entrepreneurs and online businesses.

Social factors: Social trends in the economic climate show that consumers are seeking ease along with appealing prices. Marketing research shows how the client for Black Scholes Option Pricing Program For The Hp 12c Calculator does not have understanding concerning locating solutions which can provide a combination of convenience as well as low costs.

Technological factors: Technology plays a crucial function in Black Scholes Option Pricing Program For The Hp 12c Calculator's service approach especially as the company is piloting Technology centers which would provide innovation sales and support in the type of memory upgrades, peripheral setups. (Summary of PARASITE in appendix 2).

OB Issues as well as Manifestations.

Numerous underlying Organizational Habits concerns can be seen in Black Scholes Option Pricing Program For The Hp 12c Calculator's case as highlighted in this area.

Apprehensions concerning social change: There is apprehension about a cultural adjustment that would take place once Todd Krasnow leaves from his setting as the Executive Vice Head Of State of Marketing with the majority of the employee already showing unhappiness over this possible move. This anticipated adjustment has created anxiety in the work environment which has been combined with the previous tension of preparing the company for a potential merger with Home Deport.
Pest Analysis
Difficult Work Environment for Newcomers: There is lack of workers that can match the difficult setting of a busy company. Not only does this bring about problem in discovering the best individuals, it puts anxiety on brand-new hires as can not endure the pace and pressure that the company anticipates them to birth.

Twin Coverage Lines: Newbies find this business culture cumbersome and also tough to handle especially as dotted line relationships are indicated to be weaker as a whole as well as objective setting and also efficiency examination is still done by the strong line manager. This means that newbies can shed quality about their corresponding roles as well as purposes particularly as dotted line reporting does not keep them in direct communication with the solid line supervisors.

Resentment From Cross Departmental Hiring: Krasnow's decision to make Lewis his follower rather than Bridget Coles despite the fact that it had been guessed that the latter would certainly take Krasnow's position came as a blow to her spirits. Lewis may have been capable and also appropriate for the task yet the fact that Kransnow's departure would certainly make Coles a straight record to Lewis might have been the factor for Coles' resignation from services.

Concern & Job Instability: Anxiety and insecurity can be recognized as 2 major concerns that Lewis would certainly be taking care of specifically as the merging has actually currently be terminated as well as 2 elderly execs of the advertising department would certainly be leaving. The whole obligation of the division would certainly be falling on Lewis's shoulders who would certainly not simply supervise of brining concerning a social adjustment yet would also need to verify herself in her brand-new duty.

Incompatible Management Style of Leader: Lewis's administration design and also its conflict with the advertising and marketing division's role can likewise be seen as an OB obstacle particularly as she has actually been utilized to handling concerns in the operations division where workers are educated to concentrate on procedures as well as obtain them. The advertising division on the various other hand can be seen as a team of people who are used to being supported by Krasnow who concentrated a lot more on result than processes.

Interdepartmental Arguments: Interdepartmental arguments between three departments, advertising and marketing, merchandizing and also procedures respectively over the allowance of the advertising mix can be recognized as an additional OB problem. Although the advertising and marketing department does not share the exact same vision as the various other 2 departments relating to the aloocation of the advertising and marketing mix twoards promos as well as advertsing, the merchandizing and procedures departments do not concur over the marketing mix allowance among one another either.

Fragmentation in Advertising Department: Disintegration between the marketing and advertising departments can be determined as an additional OB issue which could need further attention. The fact that the advertising and marketing sections in the marketing division are separated is avoiding both departments from obtaining from each various other's experience as well as experience. Integration of advertising with merchandising and also operations would certainly come to be more difficult if the advertising department itself is degenerated which can be an additional possible OB concern.

Black Scholes Option Pricing Program For The Hp 12c Calculator Analysis

Various concepts have actually been utilized to describe the situations to obtain additional clearness about the circumstance handy.
Swot Analysis
McGregor's Theory X & Y: According to Douglas McGregor's Theory X, many supervisors think that staffs are easy and careless, have little aspiration and stand up to adjustment. The circumstance at Black Scholes Option Pricing Program For The Hp 12c Calculator is not entirely complying with Theory X, it can be seen that new hires are finding this environment rather stressful which may eventually lead to a greater inclination of the management in the direction of Concept X. Also while evaluating Lewis's administration design, concept X might have been appropriate in the operations division to some extent yet the Advertising division would require dependence on Concept Y in order to get the imagination and creativity from the groups.

Tuckman's Team effort Theory: As much as Lewis's concern concerning bringing harmony between the marketing and advertising department is worried, this would at first lead to conflict as gone over by Bruce Tuckman in his 'Team effort Concept'. By integrating the marketing and marketing department's work, there might be the exact same preliminary disconnect which might lead to the second phase of 'storming' where the groups challenge one another.

Bridges' Transition Design: According To William Bridge's theory (appendix 4), individuals are rather awkward with adjustment, which is evident by the scenario at Black Scholes Option Pricing Program For The Hp 12c Calculator The situation can be seen as a typical program of life if is researched as per Bridge's concept where he explains that people undergo three stages of change when they experience modification. 'End, losing and Letting go', The Neutral Zone and 'The New Starting' (Bridges, 2004). When people are presented with modification, they get in phase one and so there may be feelings like sadness, unpredictability, irritation, anger, concern, rejection and disorientation.The situation at the advertising department of Black Scholes Option Pricing Program For The Hp 12c Calculator is similar so Lewis can get comfy with the concept that it is not amazing behavior. In the 2nd stage, there may be a need to connect the gap between the new as well as old society so Lewis might have to encounter this ordeal when Krasnow leaves. There might be low spirits and reduced efficiency at this stage which need to not be taken as a setback. It is during this phase that Lewis will certainly have to provide assistance to the division to ensure that they can discover a sense of direction. It can be seen exactly how Krasnow has already made this transition less complicated by making Lewis obtain associated with the division a year prior to his real separation. According to Bridges' Model, stage three will bring about openness to learning, High power and also commitment as people will accept the adjustment (Bridges, 2004).
Vrio Analysis
Abraham Maslow in his Theory of 'Requirements Power structure' (appendix 5) has goes over the relevance of 'safety and security needs as being a reduced degree demand of a human for causing inspiration. As seen in the pyramid shared in appendix 3, we can see exactly how 'the demand to feel protected and out of risk' is at the 2nd level of needs. Before a staff member can be made to establish mentally, he needs to have his 'Physical 'and also 'Security' requires satisfied.

SWOT Analysis for Black Scholes Option Pricing Program For The Hp 12c Calculator Case Study

Ramification of Analysis.

The OB analysis has actually checked out various theories to comprehend exactly how to manage the present scenario at hand. The adhering to three alternatives have actually been suggested to help Lewis handle the business difficulties in the advertising and marketing department. Each of these alternatives has actually been recommended for alleviating the change needed to bring the advertising department according to the requirements of the market and for making the cultural adjustment that would comply with once the current leader leaves.

Integration of marketing and advertising features. Dividing Adverting as well as Manufacturing functions. Combination of Marketing with Operations.

Analysis of Alternatives.

Judith Shapiro that has actually earlier been spoken with by Lewis throughout the earlier merger days has know-how in business-to-business advertising along with firm as well as retail advertising and marketing experience. Once Krasnow leaves, Lewis can work with Shapiro as an EVP for advertising and marketing to deal with both advertising and marketing as well as advertising functions.

The advantage of this technique is that it will incorporate the two features while lowering the requirement for working with an extra resource for marketing. Lewis would be heading the advertising and marketing division as well as in any type of case her replacement would certainly be needed for the present role that she is executing. The drawback of this option is that external hiring might produce resentment from internal workers that may be considering the position of EVP after Lewis takes control of Krasnow's position.

Dividing Adverting as well as Production: Provided the competitive stress and high quality work called for from the advertising company, it is recommended that Lewis needs to allow the manufacturing device to be a different feature from the marketing device. Because a lot of marketing agencies had these 2 features as separate devices, it makes even more feeling to adhere to the standard.

Combination of Advertising with Procedures: Because Lewis is currently taking treatment of the advertising and marketing and operations divisions concurrently; it makes sense to integrate the 2 features since she has actually been effectively taking treatment of both ends. The truth that Lewis has to adjust her monitoring design for the marketing department recommends that these 2 divisions would be culturally varied.


An assessment of the three choices indicates that integration of advertising and operations would certainly not be a practical action due to the huge distinctions between the two departments in spite of the reality that currently Lewis is handling both. While separation of the manufacturing feature might have been a desirable step for the marketing department, the fact that it would suggest placing a third function under Lewis's wing indicates this need to be avoided.

Activity Strategy.
Lewis will certainly take control of the duty of EVP Advertising after Krasnow leaves.

Marketing and advertising functions would certainly be merged.

Judith Shapiro will be hired to take Lewis's area as SVP of marketing and advertising.

Manufacturing feature will certainly stay component of advertising under marketing feature.

Lewis will separate herself from operations.

An autonomous management style with employee empowerment will certainly be made use of in advertising department.

Open up door plan as well as emphasis on cross departmental interaction will certainly be targeted at eliminating disharmony.

Backup strategy.

If the assimilation does not exercise as planned, a contingency strategy would comply with which would divide the production function from the marketing feature to decrease the tons on the SVP of advertising and marketing. In case Judith Shapiro does not get worked with, Lewis will be heading the advertising and marketing division without an SVP. In that case the production function will most definitely be separated by putting it under an SVP production.