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Currie Road Construction Limited A Case VRIO Analysis

CASE ANALYSIS


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Currie Road Construction Limited A Case Study Solution

Numerous locations can be recognized where FG has an one-upmanship over its rivals. These locations would be analyzed making use of the Currie Road Construction Limited A VIRO structure where the 'value', 'inimitability', 'rarity' and also organization' of FG would be reviewed in terms of its payment towards its one-upmanship. The structure has been displayed in appendix 3.

It can be seen that FG is providing a value-added product, which is not simply a way of acquiring high margins for business, yet is useful for the consumer as well. Smoked fish and shellfish items are considered as value-added items therefore FG is certainly providing value to the market and to the business owner in the form of high conserving capacity from fish products. FG's capability to create initial Oriental passionate smoked fish and shellfish items can be taken into consideration an inimitable ability.

Business has placed obstacles to entry for new participants by urging consumers to be requiring in terms of asking for their choices. Not just has this made the service rare, it has raised the expense of access for specific niche players since FG's diversification as well as adaptability can not be matched by new entrants in the short run. This highlights another point of inimitability.

The reality that the business is not product-orientated however is a market-orientated organisation which is flexible sufficient in its capacity to adjust to dynamic market scenarios recommends that its method of arranging services is definitely its one-upmanship. Along with this, the business is arranged to make sure that it has less dependence on importers and trading firms which contributes to its one-upmanship as a company in a market where smoked fish products have to be imported from various other countries.

Along with these factors, FG's long-term partnerships with its consumer that has actually led to brand loyalty from their side and also the former's consistent reinforcement of quality assurance to maintain this brandloyalty is an extra element giving it an one-upmanship.

As per the Currie Road Construction Limited A VIRO structure, if a firm's resources are valuable yet can be mimicked quickly, it might have a short-term affordable advantage. In FG's case, it can be seen how a continual affordable advantage is feasible via the company's flexibility, market-orientated strategy, sustained long-termrelationships and also ingenious abilities of the business owner.