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Currie Road Construction Limited B Case VRIO Analysis


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Currie Road Construction Limited B Case Study Analysis

Several locations can be identified where FG has a competitive edge over its rivals. These areas would be examined utilizing the Currie Road Construction Limited B VIRO structure where the 'value', 'inimitability', 'rarity' and also company' of FG would be examined in regards to its payment in the direction of its one-upmanship. The framework has been presented in appendix 3.

It can be seen that FG is supplying a value-added product, which is not just a method of obtaining high margins for the business, however is important for the consumer too. Smoked seafood products are looked upon as value-added things therefore FG is absolutely supplying value to the marketplace and also to the business owner in the form of high conserving potential from fish items. FG's capability to produce initial Oriental inspired smoked fish and shellfish products can be considered a supreme skill.

The business has actually put obstacles to entry for new entrants by motivating customers to be requiring in terms of requesting for their preferences. Not only has this made the service uncommon, it has actually increased the cost of entry for specific niche gamers considering that FG's diversification as well as flexibility can not be matched by new participants in the short run. This highlights an additional factor of inimitability.

The reality that business is not product-orientated but is a market-orientated company which is versatile enough in its capability to adapt to vibrant market scenarios suggests that its method of organizing solutions is certainly its competitive edge. The organisation is arranged so that it has less dependence on importers as well as trading business which includes to its affordable edge as a company in a market where smoked fish items have to be imported from other nations.

Along with these factors, FG's long-term relationships with its consumer that has actually caused brand commitment from their side and the previous's continuous support of quality assurance to preserve this brandloyalty is an extra factor offering it a competitive edge.

As per the Currie Road Construction Limited B VIRO framework, if a firm's sources are important yet can be imitated conveniently, it may have a short-term competitive benefit. In FG's case, it can be seen just how a sustained affordable benefit is possible with the firm's flexibility, market-orientated approach, suffered long-termrelationships and also cutting-edge skills of the entrepreneur.