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Diamond Foods Inc B Case VRIO Analysis

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Diamond Foods Inc B Case Study Help

A number of locations can be determined where FG has an one-upmanship over its rivals. These locations would be examined using the Diamond Foods Inc B VIRO structure where the 'value', 'inimitability', 'rarity' and company' of FG would certainly be evaluated in regards to its contribution towards its competitive edge. The structure has been displayed in appendix 3.

It can be seen that FG is supplying a value-added item, which is not just a means of getting high margins for business, but is important for the customer too. Smoked seafood items are considered as value-added items therefore FG is absolutely supplying value to the marketplace and also to the entrepreneur in the form of high conserving capacity from fish products. FG's capacity to create initial Asian inspired smoked seafood items can be thought about an unmatched ability.

Business has actually placed barriers to entrance for new entrants by urging consumers to be requiring in terms of asking for their preferences. Not only has this made the solution unusual, it has enhanced the expense of entry for particular niche gamers since FG's diversification and versatility can not be matched by brand-new participants in the brief run. This highlights an additional point of inimitability.

The truth that business is not product-orientated yet is a market-orientated business which is adaptable sufficient in its capability to get used to vibrant market scenarios recommends that its means of organizing solutions is absolutely its one-upmanship. The company is organized so that it has less reliance on importers and trading firms which includes to its affordable edge as a company in a market where smoked fish items have to be imported from other countries.

Along with these factors, FG's long term connections with its client that has resulted in brand commitment from their side and also the former's continuous reinforcement of quality control to maintain this brandloyalty is an extra element providing it a competitive edge.

As per the Diamond Foods Inc B VIRO framework, if a company's sources are beneficial yet can be mimicked conveniently, it might have a short-lived affordable advantage. In FG's case, it can be seen just how a continual affordable benefit is possible with the firm's versatility, market-orientated method, sustained long-termrelationships as well as innovative abilities of the business owner.