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Endeca Technologies New Growth Opportunities Case VRIO Analysis

CASE ANALYSIS


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Endeca Technologies New Growth Opportunities Case Study Help

Numerous areas can be determined where FG has an one-upmanship over its rivals. These areas would be analyzed utilizing the Endeca Technologies New Growth Opportunities VIRO structure where the 'worth', 'inimitability', 'rarity' and company' of FG would certainly be assessed in regards to its payment in the direction of its competitive edge. The framework has been presented in appendix 3.

It can be seen that FG is providing a value-added item, which is not just a means of obtaining high margins for the business, yet is useful for the consumer too. Smoked fish and shellfish products are looked upon as value-added items and so FG is definitely providing worth to the market and to the business owner in the kind of high conserving possibility from fish items. Similarly, FG's ability to produce initial Oriental passionate smoked seafood products can be taken into consideration an inimitable ability.

Business has placed obstacles to access for new entrants by encouraging consumers to be demanding in terms of requesting their preferences. Not just has this made the solution rare, it has boosted the expense of entry for niche gamers since FG's diversification and also adaptability can not be matched by new entrants in the short run. This highlights an additional point of inimitability.

The fact that the business is not product-orientated however is a market-orientated service which is versatile enough in its capacity to get used to dynamic market circumstances recommends that its method of organizing services is certainly its one-upmanship. The service is organized so that it has less dependence on importers and also trading companies which includes to its affordable side as a company in a market where smoked fish products have to be imported from various other nations.

In addition to these factors, FG's long-term partnerships with its customer that has caused brand loyalty from their side and the previous's constant support of quality assurance to keep this brandloyalty is an additional element providing it a competitive edge.

As per the Endeca Technologies New Growth Opportunities VIRO framework, if a firm's sources are beneficial yet can be imitated easily, it might have a short-term affordable advantage. In FG's case, it can be seen just how a continual affordable benefit is feasible via the company's versatility, market-orientated approach, received long-termrelationships as well as innovative abilities of the business owner.