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Health Care Manufacturing Inc Case VRIO Analysis

CASE STUDY


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Health Care Manufacturing Inc Case Study Analysis

Several areas can be identified where FG has a competitive edge over its rivals. These locations would be analyzed using the Health Care Manufacturing Inc VIRO framework where the 'worth', 'inimitability', 'rarity' as well as company' of FG would certainly be examined in regards to its payment towards its competitive edge. The structure has been shown in appendix 3.

It can be seen that FG is using a value-added item, which is not simply a way of getting high margins for business, yet is important for the client as well. Smoked fish and shellfish items are looked upon as value-added items therefore FG is certainly supplying worth to the market as well as to the entrepreneur in the kind of high conserving potential from fish products. Also, FG's capability to generate initial Asian passionate smoked seafood items can be considered an unmatched ability.

The business has put obstacles to entry for new entrants by urging customers to be demanding in regards to asking for their preferences. Not just has this made the solution unusual, it has enhanced the cost of entry for particular niche gamers because FG's diversity and flexibility can not be matched by brand-new entrants in the short run. This highlights another factor of inimitability.

The fact that the business is not product-orientated but is a market-orientated service which is adaptable enough in its ability to adjust to dynamic market scenarios suggests that its means of arranging solutions is definitely its competitive edge. The business is organized so that it has much less reliance on importers as well as trading business which includes to its affordable edge as an organization in a market where smoked fish products have to be imported from various other countries.

Along with these factors, FG's long term connections with its consumer that has resulted in brand commitment from their side and the former's constant reinforcement of quality control to preserve this brandloyalty is an added variable providing it a competitive edge.

Based on the Health Care Manufacturing Inc VIRO structure, if a company's resources are important but can be copied conveniently, it might have a short-term competitive benefit. A continual competitive advantage would result from sources which are beneficial, rare and expensive to copy while at the very same time the company has the capacity to arrange these for an optimal advantage (Rothaermel, 2013). In FG's case, it can be seen how a sustained affordable advantage is feasible through the firm's flexibility, market-orientated method, endured long-termrelationships as well as cutting-edge abilities of the business owner. These factors have currently been reviewed in the Health Care Manufacturing Inc SWOT analysis as interior toughness.