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Hedge Fund Due Diligence At Leman Alternative Asset Management Company Case Study Analysis

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Background and Facts

Hedge Fund Due Diligence At Leman Alternative Asset Management Company a workplace materials retailer for tiny and medium sized businesses has lately been involved in planning for a merger with its rival House Deport, which has actually affected efficiency levels in departmentswith the senior supervisor associated with lawful difficulties presented by the federal Profession Payment. With the Advertising and marketing Head putting forward the information of his departure from the firm in one year, Jeannie Lewis, the existing head of procedures has been asked to take the duty in the future. With challenges in the type of a possible social adjustment and low worker spirits, the company is in need of a total reengineering initiative at the marketing department.

Issue Declaration
Porter's 5 Forces Analysis
The prospective social adjustment at the marketing division of Hedge Fund Due Diligence At Leman Alternative Asset Management Company is enhancing unpredictability in the working environment leading to numerous challenges for the Jeannie Lewis who would be replacing the head of the department in one year. nalysis

PEST analysis

Political Factors: Political factors play a significant role in impacting calculated choices considering that Stapes Inc. needed to abandon its strategies of merging with Workplace Deport after the Federal Trade Compensation's intervention at the same time. Provided the fact that the store has a worldwide existence with branches in UK, USA, Canada as well as Germany, political consider each of these nations might be able to impact performance or calculated goals. Federal Trade Commission's antitrust fit against the merger occupied useful time of the organization's senior management suggesting that 'political' factors can have significant implications for a worldwide service.

Economic Factors: Economic factors such as the development of small businesses in the global circumstance suggest that Hedge Fund Due Diligence At Leman Alternative Asset Management Company is thriving in a setting where there is possible development of companies. Along with this, reality that store customers are primarily seeking office materials for office suggests that the marketplace has an increasing trend of entrepreneurs and online organisations.

Social factors: Social patterns in the economy reveal that consumers are trying to find ease in addition to attractive prices. Market research demonstrates how the customer for Hedge Fund Due Diligence At Leman Alternative Asset Management Company does not have recognition about discovering services which can offer a mix of benefit as well as low costs.

Technical factors: Technology plays an essential role in Hedge Fund Due Diligence At Leman Alternative Asset Management Company's service approach especially as the organization is piloting Technology centers which would supply innovation sales and also assistance in the form of memory upgrades, peripheral setups. (Recap of PEST in appendix 2).

OB Issues as well as Symptoms.

Several underlying Business Actions concerns can be seen in Hedge Fund Due Diligence At Leman Alternative Asset Management Company's case as highlighted in this section.

Uneasiness regarding cultural modification: There is concern regarding a cultural modification that would certainly take place when Todd Krasnow leaves from his position as the Exec Vice President of Advertising with a lot of the personnel already revealing discontent over this potential step. This predicted change has actually developed tension in the office which has actually been coupled with the previous stress and anxiety of preparing the firm for a prospective merger with House Deport.
Pest Analysis
Difficult Job Atmosphere for Newcomers: There is shortage of personnel that can match the difficult atmosphere of a hectic organization. Not only does this bring about difficulty in finding the ideal people, it puts tension on new hires as can not stand up to the pace and stress that the organization expects them to birth.

Twin Coverage Lines: Beginners locate this business culture difficult as well as difficult to manage especially as dotted line partnerships are implied to be weaker in general and also objective setup and performance evaluation is still done by the solid line manager. This suggests that newbies might lose clarity regarding their particular roles and purposes specifically as dotted line coverage does not keep them in direct interaction with the solid line managers.

Bitterness From Cross Departmental Hiring: Krasnow's decision to make Lewis his follower rather than Bridget Coles despite the fact that it had been guessed that the latter would certainly take Krasnow's placement came as an impact to her morale. Lewis might have been capable as well as proper for the work however the reality that Kransnow's separation would certainly make Coles a straight record to Lewis might have been the reason for Coles' resignation from services.

Worry & Task Insecurity: Fear and insecurity can be recognized as two major problems that Lewis would be managing particularly as the merger has actually now be cancelled and also two elderly executives of the advertising department would be leaving. The entire responsibility of the division would be dropping on Lewis's shoulders that would not simply supervise of brining concerning a cultural change however would certainly additionally have to confirm herself in her brand-new role.

Inappropriate Administration Style of Leader: Lewis's monitoring design and its incompatibility with the advertising and marketing department's function can also be seen as an OB obstacle particularly as she has actually been made use of to managing problems in the procedures division where employees are educated to concentrate on processes and also obtain them. The advertising and marketing department on the other hand can be viewed as a team of individuals that are utilized to being supported by Krasnow that focused much more on output than procedures.

Interdepartmental Differences: Interdepartmental disagreements between 3 divisions, advertising and marketing, merchandizing and operations respectively over the appropriation of the advertising and marketing mix can be determined as one more OB problem. The advertising and marketing department does not share the exact same vision as the various other two divisions concerning the aloocation of the advertising mix twoards promos and also advertsing, the merchandizing as well as procedures divisions do not agree over the advertising mix appropriation amongst one another either.

Fragmentation in Advertising And Marketing Department: Fragmentation between the advertising and marketing departments can be determined as another OB problem which could need more attention. The fact that the marketing and advertising sections in the advertising and marketing division are detached is avoiding both departments from acquiring from each various other's experience and also know-how. Integration of marketing with retailing and procedures would certainly come to be harder if the marketing division itself is disintegrated which can be another possible OB issue.

Hedge Fund Due Diligence At Leman Alternative Asset Management Company Analysis

Various theories have been made use of to clarify the conditions to obtain more clarity about the situation available.
Swot Analysis
McGregor's Theory X & Y: According to Douglas McGregor's Theory X, most managers believe that juniors are passive and lazy, have little aspiration and withstand modification. The difficult version of this concept emphasized coercion, tight controls, threats and also punishments. In time it creates reduced efficiency, subtle sabotage as well as competition (Bargain, 2003). The situation at Hedge Fund Due Diligence At Leman Alternative Asset Management Company is not entirely adhering to Concept X, it can be seen that brand-new hires are locating this environment rather stressful which might at some point lead to a higher inclination of the management in the direction of Theory X. Based on McGregor's promoted view, which he called Concept Y, the essential job of the administration is to organize business conditions to ensure that people can achieve their very own objectives best by guiding their efforts towards organizational incentives. If individuals find no satisfaction in their job, the monitoring would certainly have little option yet to depend on theory X and outside control (Deal, 2003). Even while evaluating Lewis's monitoring style, concept X may have appropriated in the operations division to some extent yet the Marketing department would certainly call for dependence on Theory Y to get the imagination and originality from the groups.

Tuckman's Synergy Theory: As much as Lewis's issue about bringing harmony between the advertising and also advertising department is concerned, this would originally lead to clash as discussed by Bruce Tuckman in his 'Teamwork Concept'. By integrating the advertising and marketing and advertising and marketing department's job, there might be the very same initial detach which could lead to the second phase of 'storming' where the groups test one an additional.

When individuals are offered with adjustment, they go into stage one and also so there might be emotions like unhappiness, unpredictability, aggravation, rage, concern, rejection and also disorientation.The situation at the advertising department of Hedge Fund Due Diligence At Leman Alternative Asset Management Company is similar so Lewis can get comfy with the idea that it is not extraordinary behavior. It is during this stage that Lewis will certainly have to provide support to the department so that they can locate a feeling of direction. It can be seen how Krasnow has actually currently made this change simpler by making Lewis obtain included in the division a year prior to his actual departure.
Vrio Analysis
Maslow's Demand power structure: The OB issue related to instability at the office has actually been triggered firstly by the change in administration as well as secondly by the truth that the merger will certainly no more be started. Abraham Maslow in his Concept of 'Needs Power structure' (appendix 5) has discusses the value of 'protection requires as being a reduced level requirement of a human for causing motivation. As seen in the pyramid cooperated appendix 3, we can see exactly how 'the requirement to feel safe as well as unharmed' is at the 2nd level of requirements. Prior to a staff member can be made to establish emotionally, he requires to have his 'Physical 'and also 'Safety' needs satisfied. This suggests that unless the personnel are made to really feel safe and secure regarding their present employment status in Hedge Fund Due Diligence At Leman Alternative Asset Management Company they might not get to 'Self-Fulfillment'. (King, 2009).

SWOT Analysis for Hedge Fund Due Diligence At Leman Alternative Asset Management Company Case Study



Implication of Analysis.

The OB analysis has actually looked at various concepts to recognize exactly how to manage the present situation available. The following 3 choices have actually been suggested to aid Lewis deal with the organizational challenges in the advertising and marketing department. Each of these alternatives has actually been suggested for alleviating the change required to bring the advertising division according to the requirements of the marketplace and for making the social change that would certainly adhere to once the present leader leaves.

Integration of advertising and marketing functions. Dividing Adverting as well as Manufacturing features. Integration of Advertising with Operations.

Assessment of Alternatives.

Judith Shapiro that has earlier been interviewed by Lewis throughout the earlier merger days has experience in business-to-business marketing along with firm and retail advertising experience. When Krasnow leaves, Lewis can employ Shapiro as an EVP for marketing to handle both advertising and marketing and also advertising and marketing features.

The benefit of this strategy is that it will certainly integrate both features while reducing the requirement for working with an extra resource for marketing. Lewis would certainly be heading the advertising department as well as in any case her replacement would certainly be needed for the existing role that she is performing. The negative aspect of this choice is that exterior hiring might bring about animosity from internal employees who may be eying the placement of EVP after Lewis takes control of Krasnow's position.

Dividing Adverting and Production: Offered the competitive stress and high top quality work called for from the advertising and marketing agency, it is advised that Lewis must permit the production system to be a separate function from the advertising device. Considering that many advertising and marketing firms had these two functions as different devices, it makes more sense to comply with the norm.

Integration of Marketing with Operations: Since Lewis is currently taking care of the advertising and procedures divisions all at once; it makes sense to incorporate the two features because she has been efficiently taking care of both ends. The truth that Lewis has to adapt her monitoring design for the advertising department recommends that these two divisions would certainly be culturally varied.

Recommendation.



An examination of the 3 options suggests that integration of advertising and operations would certainly not be a possible action due to the vast differences in between the 2 departments in spite of the reality that presently Lewis is managing both. While splitting up of the production function might have been a favorable step for the advertising and marketing division, the reality that it would certainly indicate placing a third feature under Lewis's wing suggests this should be avoided.

Activity Strategy.
Recommendation
Lewis will take control of the role of EVP Marketing after Krasnow leaves.

Marketing and advertising features would be combined.

Judith Shapiro will be hired to take Lewis's location as SVP of advertising and marketing.

Manufacturing feature will stay part of marketing under marketing function.

Lewis will certainly separate herself from operations.

An autonomous management design with worker empowerment will be made use of in advertising department.

Open door plan and emphasis on cross department communication will certainly be targeted at removing disharmony.

Backup strategy.

If the integration does not exercise as planned, a contingency plan would certainly adhere to which would certainly separate the production function from the marketing function to decrease the tons on the SVP of advertising and marketing. In case Judith Shapiro does not get worked with, Lewis will certainly be heading the marketing division without an SVP. In that case the production feature will certainly be separated by placing it under an SVP manufacturing.