Pipes Private Equity Investments In Distressed Firms Case Study Analysis


Home >> Harvard >> Pipes Private Equity Investments In Distressed Firms >>

Pipes Private Equity Investments In Distressed Firms Case Study Solution

Background and Facts

Pipes Private Equity Investments In Distressed Firms an office supplies store for little and average sized organisations has lately been associated with preparing for a merger with its rival Residence Deport, which has actually influenced performance levels in departmentswith the senior supervisor involved in lawful problems presented by the government Profession Payment. With the Advertising Head advancing the news of his separation from the business in one year, Jeannie Lewis, the present head of operations has actually been asked to take the duty in the future. With difficulties in the type of a potential social modification and low employee morale, the organization needs a full reengineering initiative at the marketing division.

Issue Declaration
Porter's 5 Forces Analysis
The potential cultural adjustment at the advertising division of Pipes Private Equity Investments In Distressed Firms is increasing unpredictability in the working environment resulting in different obstacles for the Jeannie Lewis that would certainly be changing the head of the division in one year. nalysis

PEST analysis

Political Factors: Political factors play a major role in influencing calculated choices considering that Stapes Inc. had to desert its plans of merging with Workplace Deport after the Federal Profession Commission's treatment while doing so. Offered the fact that the store has a global visibility with branches in UK, U.S.A., Canada and also Germany, political factors in each of these nations may be able to affect performance or tactical objectives. Federal Trade Commission's antitrust fit against the merging took up useful time of the company's elderly management recommending that 'political' factors can have significant ramifications for a global organisation.

Economic Factors: Financial factors such as the emergence of small companies in the international circumstance suggest that Pipes Private Equity Investments In Distressed Firms is growing in an atmosphere where there is potential growth of businesses. Along with this, truth that store consumers are primarily searching for workplace supplies for home offices suggests that the marketplace has a rising trend of business owners as well as online organisations.

Social factors: Social patterns in the economic situation reveal that consumers are searching for comfort in addition to appealing costs. Market research shows how the client for Pipes Private Equity Investments In Distressed Firms lacks awareness concerning discovering solutions which can supply a combination of convenience and also inexpensive.

Technical factors: Modern technology plays an essential duty in Pipes Private Equity Investments In Distressed Firms's service approach specifically as the organization is piloting Modern technology centers which would certainly offer modern technology sales and support in the kind of memory upgrades, peripheral installments. (Summary of INSECT in appendix 2).

OB Issues as well as Manifestations.

Several underlying Organizational Habits issues can be seen in Pipes Private Equity Investments In Distressed Firms's case as highlighted in this area.

Uneasiness concerning cultural modification: There is concern regarding a social adjustment that would certainly take place when Todd Krasnow leaves from his position as the Executive Vice Head Of State of Advertising with the majority of the team member already showing discontent over this prospective step. This anticipated change has actually developed stress and anxiety in the workplace which has actually been combined with the past stress and anxiety of preparing the company for a prospective merging with Home Deport.
Pest Analysis
Stressful Job Atmosphere for Newcomers: There is shortage of personnel that can match the difficult setting of a hectic company. Not only does this bring about difficulty in locating the best individuals, it puts stress and anxiety on new hires as can not hold up against the speed as well as pressure that the company anticipates them to bear.

Double Reporting Lines: Newbies find this business culture cumbersome and also hard to manage specifically as populated line connections are suggested to be weaker in general and unbiased setup and performance assessment is still done by the solid line supervisor. This suggests that beginners might lose clearness regarding their corresponding functions and purposes particularly as dotted line coverage does not keep them in straight interaction with the strong line managers.

Resentment From Cross Departmental Hiring: Krasnow's decision to make Lewis his follower instead of Bridget Coles despite the fact that it had actually been guessed that the last would take Krasnow's setting came as an impact to her spirits. Lewis might have been capable and suitable for the work but the reality that Kransnow's separation would certainly make Coles a direct report to Lewis might have been the reason for Coles' resignation from services.

Anxiety & Work Instability: Concern and instability can be determined as 2 significant worries that Lewis would be managing specifically as the merger has actually currently be cancelled and 2 senior executives of the advertising and marketing department would certainly be leaving. The whole duty of the division would be dropping on Lewis's shoulders who would not just supervise of brining regarding a cultural adjustment yet would certainly likewise have to confirm herself in her brand-new role.

Incompatible Administration Design of Leader: Lewis's monitoring style as well as its incompatibility with the marketing department's function can additionally be seen as an OB difficulty particularly as she has been made use of to dealing with issues in the operations division where employees are educated to concentrate on processes and obtain them. The marketing department on the other hand can be viewed as a group of people who are made use of to being nurtured by Krasnow that focused extra on outcome than processes.

Interdepartmental Differences: Interdepartmental differences between 3 departments, advertising, merchandizing and also procedures specifically over the allowance of the advertising and marketing mix can be recognized as one more OB concern. Although the advertising and marketing division does not share the same vision as the various other 2 divisions pertaining to the aloocation of the advertising mix twoards promos and also advertsing, the merchandizing and procedures departments do not concur over the advertising and marketing mix allowance amongst each other either.

Disintegration in Advertising Department: Disintegration between the marketing and advertising departments can be identified as another OB problem which can need further focus. The reality that the advertising and marketing sections in the advertising department are detached is preventing both divisions from obtaining from each other's experience and know-how. Integration of advertising with retailing and operations would certainly come to be more difficult if the advertising and marketing department itself is degenerated which can be another possible OB issue.

Pipes Private Equity Investments In Distressed Firms Analysis

Numerous theories have been made use of to discuss the scenarios to obtain further clearness regarding the circumstance at hand.
Swot Analysis
McGregor's Theory X & Y: According to Douglas McGregor's Concept X, a lot of managers believe that juniors are easy and also careless, have little passion and also resist modification. The difficult version of this theory emphasized browbeating, limited controls, dangers and penalties. In time it generates reduced efficiency, refined sabotage as well as rivalry (Deal, 2003). Although the circumstance at Pipes Private Equity Investments In Distressed Firms is not totally adhering to Theory X, it can be seen that brand-new hires are locating this atmosphere instead stressful which might ultimately cause a higher inclination of the management in the direction of Theory X. Based on McGregor's supported view, which he called Concept Y, the crucial job of the monitoring is to organize business problems to ensure that individuals can attain their very own objectives best by directing their initiatives in the direction of business incentives. If individuals find no contentment in their work, the management would certainly have little selection however to depend on concept X as well as outside control (Deal, 2003). Also while analyzing Lewis's management style, theory X may have been suitable in the procedures division somewhat but the Marketing division would require reliance on Theory Y in order to get the creativity and also originality from the groups.

Tuckman's Synergy Concept: As much as Lewis's worry regarding bringing harmony between the marketing as well as advertising and marketing division is worried, this would initially lead to conflict as reviewed by Bruce Tuckman in his 'Teamwork Theory'. By integrating the advertising and advertising division's job, there might be the exact same preliminary disconnect which might lead to the second phase of 'storming' where the groups test one another.

When people are presented with adjustment, they get in phase one and so there may be feelings like despair, uncertainty, stress, anger, fear, denial and disorientation.The scenario at the advertising and marketing division of Pipes Private Equity Investments In Distressed Firms is comparable so Lewis can obtain comfortable with the concept that it is not remarkable behavior. It is throughout this stage that Lewis will certainly have to provide assistance to the department so that they can discover a feeling of instructions. It can be seen exactly how Krasnow has already made this change much easier by making Lewis obtain included in the division a year before his real departure.
Vrio Analysis
Abraham Maslow in his Theory of 'Needs Hierarchy' (appendix 5) has goes over the relevance of 'safety and security requires as being a reduced level requirement of a human for causing motivation. As seen in the pyramid shared in appendix 3, we can see just how 'the demand to feel safe and secure and also out of risk' is at the second degree of demands. Before an employee can be made to create psychologically, he needs to have his 'Physical 'and also 'Safety' requires met.

SWOT Analysis for Pipes Private Equity Investments In Distressed Firms Case Study

Effects of Analysis.

The OB analysis has considered various theories to recognize exactly how to manage the present circumstance at hand. The following 3 choices have actually been suggested to assist Lewis manage the organizational challenges in the marketing department. Each of these choices has actually been recommended for easing the transition needed to bring the marketing department according to the requirements of the marketplace and for making the cultural modification that would certainly adhere to as soon as the present leader leaves.

Combination of advertising and marketing functions. Separating Adverting and Manufacturing features. Integration of Advertising And Marketing with Workflow.

Assessment of Alternatives.

Judith Shapiro that has earlier been spoken with by Lewis throughout the earlier merger days has experience in business-to-business advertising and marketing along with company and retail advertising and marketing experience. When Krasnow leaves, Lewis can work with Shapiro as an EVP for advertising to take care of both marketing as well as advertising features.

The benefit of this method is that it will incorporate both functions while decreasing the demand for working with an additional source for advertising and marketing. Lewis would certainly be heading the advertising division and in any kind of case her replacement would certainly be required for the existing function that she is doing. The downside of this choice is that outside hiring may cause resentment from internal employees who may be considering the placement of EVP after Lewis takes control of Krasnow's setting.

Separating Adverting and also Production: Given the competitive pressures as well as high quality work required from the ad agency, it is suggested that Lewis ought to enable the manufacturing device to be a different feature from the advertising system. Since the majority of advertising agencies had these two features as different devices, it makes even more sense to follow the norm. Both functions might be able to focus on their core activates much more effectively. The negative aspect of this method would be that added prices would certainly have to be birthed for setting up different production functions. A manufacturing head might have to be employed which might boost expenses for the organization.

Assimilation of Marketing with Workflows: Because Lewis is currently taking care of the marketing and also operations departments at the same time; it makes sense to incorporate the two features considering that she has been effectively taking treatment of both ends. The fact that Lewis has to adapt her administration design for the advertising division recommends that these two departments would certainly be culturally diverse.


An evaluation of the 3 options suggests that combination of advertising and marketing and also procedures would not be a possible step due to the vast differences between the two departments regardless of the truth that currently Lewis is handling both. While splitting up of the manufacturing feature might have been a positive action for the advertising department, the fact that it would imply putting a 3rd feature under Lewis's wing indicates this should be avoided.

Action Strategy.
Lewis will certainly take control of the function of EVP Advertising and marketing after Krasnow leaves.

Marketing and advertising functions would be merged.

Judith Shapiro will certainly be worked with to take Lewis's location as SVP of marketing and advertising.

Production feature will continue to be component of advertising under marketing function.

Lewis will certainly divide herself from procedures.

A democratic management design with worker empowerment will be utilized in advertising department.

Open up door plan as well as emphasis on cross department interaction will certainly be aimed at eliminating dissonance.

Backup strategy.

If the combination does not work out as planned, a backup strategy would certainly adhere to which would certainly divide the manufacturing function from the advertising feature to decrease the tons on the SVP of marketing and advertising. In case Judith Shapiro does not obtain employed, Lewis will certainly be heading the advertising and marketing division without an SVP. In that case the manufacturing function will absolutely be divided by placing it under an SVP manufacturing.