Category: HBR

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Foodora has recently hired a new marketing director in the UK. The new hire, Kyle Williams, previously worked in London for the German delivery company, Flatrate. “He did an impressive job”, says Kyle. “They saw my expertise and knew that they could benefit greatly from it. They were impressed with my skills in breaking the ice with prospects, developing sales plans, and generating revenue streams for the company. He was the best candidate that the hiring team interviewed.” Foodora hires a lot

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In 2015, when the food delivery start-up called Foodora was launched, I found it to be an exceptionally efficient and user-friendly delivery service. However, I was astonished to learn that in the following years, Germany had become the biggest competitor in this industry. I had always suspected that the German food delivery market was too saturated, and it was hard to make a dent in such a well-established segment. This observation left me curious to dive deeper into the world of food delivery services, and what it would reve

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Porsche Volkswagen and CSX 2009

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Jazwares Changing Squishmallows from a Collectible Fad into a Lifestyle Brand

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Entrepreneurial Finance Problem Set AntiDilution

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