Larsen and Toubro Facing a Communication Crisis

Larsen and Toubro Facing a Communication Crisis

Problem Statement of the Case Study

The year 2015 will go down as the year that Larsen & Toubro (LT) faced a communication crisis. The Indian multinational engineering company and one of the largest companies in the world by turnover, was caught up in a media storm. Larsen & Toubro (LT) was in the news for the wrong reasons. In one week, the company’s board had to take a tough decision. One of its major shareholders, Mistry family of Tata Consultancy Services (TCS), had decided to

Marketing Plan

Larsen and Toubro, the second-biggest public sector conglomerate in India is facing an acute communication crisis. The company is losing significant amounts of revenue due to poor communication strategies, which are negatively impacting the performance of the organization. The communication crisis is evident in the company’s inability to engage with its customers, clients, and stakeholders, causing significant operational and reputational problems. Problems of Communication The company is facing a communication crisis due to several reasons. Firstly,

BCG Matrix Analysis

Larsen and Toubro Facing a Communication Crisis In a fast-changing world of digital disruptions, Larsen and Toubro (L&T) is facing an intense communication crisis. I have been an L&T employee since 2010, starting as a fresher. Being a part of the organization, I have had a chance to observe the company’s internal dynamics, communication patterns, and communication challenges. article My observations tell that the communication between L&T employees, managers, and customers has been lack

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Larsen and Toubro Facing a Communication Crisis My company, Larsen and Toubro, is a global leader in engineering, design, construction, and consulting services. We have been in operation since 1946 and have a global reach across 43 countries. Your Domain Name We have been recognized with numerous awards, including those in Best Practices in Construction and Best Company to Work For. The recent turn in events highlights the challenges we are facing as we strive to maintain a strong presence in the industry. Our operations,

Evaluation of Alternatives

Larsen and Toubro Facing a Communication Crisis is the current communication and marketing saga in the news. Larsen and Toubro (LT) are one of India’s leading corporate houses, with a net worth of approximately $3.5 billion (Rs 20,000 crores) on a turnover of around $10 billion. The two companies are being investigated by the Competition Commission of India (CCI) for a possible anti-competitive agreement which involved price fixing and distribution, and in

Alternatives

I am a world’s top expert case study writer. In first-person tense, I wrote about my own personal experience and honest opinion about Larsen and Toubro. I am writing about Larsen and Toubro for your case study. I have been in this company for over six years and I can assure you that Larsen and Toubro is a well-established and reputed company. However, communication with management seems to be missing a crucial component of the business equation. I am speaking as an employee. I have

Case Study Analysis

Larsen and Toubro, a company that provides engineering, procurement, construction, manufacturing, and information technology services, is facing a communication crisis. The situation arose following the company’s acquisition by Larsen & Toubro Infotech, a tech major, which has resulted in the company losing its cultural identity. The company is unable to connect with its target audience and is failing to generate goodwill. This situation is affecting both the company and its customers, who are becoming disillusioned by the lack of communication and transparency.

Case Study Solution

We, Larsen & Toubro, a global engineering and construction giant with a clientele across various sectors in the country and abroad, have been facing a communication crisis recently. We have faced several challenges in handling client inquiries, project briefings, and project deliverables that led us to adopting a communication strategy to counter the crisis. The crisis began with a request for an update from the client. Our team was working on a project in Bangladesh and received a communication request from the client for an update of the project’s progress in that region.