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    Case Study Analysis A study was conducted in a major Coca-Cola factory in the United States. The study was conducted to explore the correlation between the time of day consumers consume cola and their product consumption. The study was aimed at understanding the relationship between cola consumption and the timing of cola consumption. The study involved one hundred consumers. Data was collected through a questionnaire administered to the consumers. The questionnaire collected data on various variables, including age, gender, and consumption patterns. The data was analyzed through statistical tools to determine relationships

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    “As the cola wars continue, both Coke and Pepsi have entered the market again for 2010. The battle is fierce between these two cola giants. In a global market of $50 billion, the Cola Wars is a big problem for the two companies, both Coke and Pepsi, in the year 2010. Coke, a leading cola giant, has dominated the cola market since its inception in the late 1800s. However, with the new cola entrants

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    During the summer months of 2010, there was much hype about Coke versus Pepsi in the world of beverage wars. Pepsi released a new slogan: “New Taste. New Revolution.” It went out to their audience that in just three years they would unveil the new Coke. At the beginning of 2010, PepsiCo had an 80% share of the global soft drinks market, and Coke had a 20% share. This was a clear rivalry on two front