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Accuflow Inc Case VRIO Analysis

CASE SOLUTION


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Accuflow Inc Case Study Analysis

Several locations can be determined where FG has a competitive edge over its competitors. These locations would certainly be assessed making use of the Accuflow Inc VIRO framework where the 'worth', 'inimitability', 'rarity' and company' of FG would be examined in terms of its contribution towards its competitive edge. The framework has actually been presented in appendix 3.

It can be seen that FG is offering a value-added product, which is not simply a means of acquiring high margins for the business, however is important for the consumer as well. Smoked fish and shellfish products are looked upon as value-added items and so FG is absolutely offering value to the market and also to the entrepreneur in the kind of high conserving capacity from fish items. FG's ability to generate initial Eastern inspired smoked fish and shellfish items can be taken into consideration an unique skill.

The business has put barriers to entry for brand-new entrants by urging consumers to be demanding in regards to requesting for their choices. Not only has this made the solution unusual, it has actually boosted the expense of access for niche players since FG's diversification and versatility can not be matched by new participants in the brief run. This highlights one more factor of inimitability.

The truth that business is not product-orientated however is a market-orientated service which is flexible sufficient in its capability to get used to vibrant market circumstances recommends that its method of arranging solutions is certainly its competitive edge. The organisation is organized so that it has less dependence on importers and trading firms which includes to its competitive edge as a company in a market where smoked fish products have actually to be imported from other countries.

In addition to these factors, FG's long term partnerships with its client that has resulted in brand name loyalty from their side as well as the former's consistent support of quality control to maintain this brandloyalty is an extra variable providing it a competitive edge.

As per the Accuflow Inc VIRO structure, if a firm's sources are useful yet can be copied easily, it might have a short-lived competitive advantage. In FG's case, it can be seen how a continual competitive benefit is feasible via the firm's adaptability, market-orientated strategy, endured long-termrelationships and also ingenious skills of the entrepreneur.