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Adventurous Computer Games Inc Case VRIO Analysis

CASE ANALYSIS


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Adventurous Computer Games Inc Case Study Solution

Several areas can be identified where FG has a competitive edge over its competitors. These areas would be analyzed using the Adventurous Computer Games Inc VIRO structure where the 'value', 'inimitability', 'rarity' as well as organization' of FG would be evaluated in terms of its payment towards its one-upmanship. The framework has been presented in appendix 3.

It can be seen that FG is offering a value-added product, which is not simply a way of acquiring high margins for business, however is useful for the customer too. Smoked seafood products are considered as value-added items therefore FG is definitely offering worth to the marketplace as well as to the business owner in the type of high saving potential from fish products. Furthermore, FG's capability to produce original Oriental inspired smoked fish and shellfish products can be taken into consideration a supreme ability.

Business has actually placed barriers to entry for new participants by encouraging clients to be demanding in terms of requesting their choices. Not only has this made the service unusual, it has increased the cost of entry for niche gamers given that FG's diversification as well as flexibility can not be matched by brand-new entrants in the short run. This highlights another point of inimitability.

The fact that the business is not product-orientated however is a market-orientated company which is adaptable sufficient in its ability to adapt to vibrant market circumstances recommends that its means of organizing solutions is certainly its competitive edge. In addition to this, the business is organized so that it has much less reliance on importers as well as trading companies which includes in its one-upmanship as an organization in a market where smoked fish products need to be imported from other countries.

Along with these factors, FG's long-term partnerships with its consumer that has actually resulted in brand commitment from their side as well as the former's continuous reinforcement of quality assurance to preserve this brandloyalty is an extra aspect offering it an one-upmanship.

According to the Adventurous Computer Games Inc VIRO framework, if a company's sources are valuable yet can be imitated easily, it may have a momentary affordable advantage. Nonetheless, a continual competitive advantage would certainly arise from resources which are important, unusual and also costly to imitate while at the same time the company has the capacity to arrange these for an optimal benefit (Rothaermel, 2013). In FG's case, it can be seen how a sustained affordable benefit is feasible with the firm's flexibility, market-orientated method, endured long-termrelationships and also cutting-edge abilities of the entrepreneur. These factors have already been talked about in the Adventurous Computer Games Inc SWOT analysis as internal toughness.