A number of locations can be identified where FG has a competitive edge over its rivals. These areas would certainly be assessed making use of the Toshiba Accounting Fraud VIRO structure where the 'value', 'inimitability', 'rarity' and company' of FG would be assessed in terms of its payment in the direction of its competitive edge. The framework has been shown in appendix 3.
It can be seen that FG is supplying a value-added product, which is not just a method of obtaining high margins for business, but is useful for the consumer as well. Smoked seafood products are considered as value-added items and so FG is certainly supplying worth to the marketplace as well as to the entrepreneur in the kind of high conserving capacity from fish products. Also, FG's ability to create initial Oriental passionate smoked seafood items can be considered a supreme ability.
Business has put barriers to entrance for new entrants by encouraging clients to be demanding in terms of requesting for their preferences. Not just has this made the service unusual, it has boosted the expense of access for particular niche gamers because FG's diversity as well as flexibility can not be matched by new participants in the brief run. This highlights one more point of inimitability.
The fact that the business is not product-orientated yet is a market-orientated service which is flexible sufficient in its capability to adapt to dynamic market situations recommends that its method of arranging solutions is definitely its one-upmanship. In addition to this, business is organized to ensure that it has less reliance on importers and also trading firms which contributes to its one-upmanship as an organization in a market where smoked fish products have to be imported from other nations.
Along with these factors, FG's long-term connections with its customer that has resulted in brand name commitment from their side as well as the former's constant reinforcement of quality control to preserve this brandloyalty is an additional factor giving it a competitive edge.
As per the Toshiba Accounting Fraud VIRO framework, if a company's resources are useful yet can be mimicked conveniently, it may have a temporary competitive benefit. In FG's case, it can be seen just how a continual competitive advantage is feasible with the firm's versatility, market-orientated method, received long-termrelationships as well as innovative abilities of the entrepreneur.
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