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Valjibhai Stones Case VRIO Analysis

CASE SOLUTION


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Valjibhai Stones Case Study Solution

A number of areas can be determined where FG has an one-upmanship over its competitors. These locations would certainly be analyzed using the Valjibhai Stones VIRO framework where the 'worth', 'inimitability', 'rarity' as well as organization' of FG would be examined in regards to its payment towards its one-upmanship. The framework has actually been presented in appendix 3.

It can be seen that FG is offering a value-added product, which is not simply a way of getting high margins for business, however is important for the client as well. Smoked seafood products are looked upon as value-added things therefore FG is certainly providing value to the marketplace and to the business owner in the type of high saving possibility from fish products. FG's capability to create initial Oriental inspired smoked fish and shellfish items can be taken into consideration a supreme skill.

The business has put obstacles to access for brand-new entrants by urging customers to be demanding in terms of requesting their preferences. Not just has this made the solution rare, it has raised the cost of entrance for niche gamers considering that FG's diversification and flexibility can not be matched by brand-new entrants in the brief run. This highlights another factor of inimitability.

The truth that business is not product-orientated but is a market-orientated business which is flexible sufficient in its ability to get used to vibrant market scenarios suggests that its means of arranging solutions is certainly its one-upmanship. The company is organized so that it has much less reliance on importers and trading companies which includes to its competitive edge as an organization in a market where smoked fish products have actually to be imported from various other nations.

Along with these factors, FG's long term partnerships with its consumer that has brought about brand name commitment from their side as well as the former's constant reinforcement of quality assurance to preserve this brandloyalty is an extra aspect offering it a competitive edge.

As per the Valjibhai Stones VIRO framework, if a company's resources are valuable but can be mimicked quickly, it may have a momentary competitive advantage. In FG's case, it can be seen exactly how a sustained competitive advantage is possible through the firm's versatility, market-orientated method, suffered long-termrelationships and cutting-edge skills of the entrepreneur.