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The New York Times Paywall

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In June 2011, The New York Times announced it would offer a subscription-only online version to read articles and use other digital services in return for a monthly fee. The move was seen as a radical departure from the paper’s previous strategy of free online access, but it also faced a backlash from many readers who wanted free access to all articles. This case study offers insights into the content, design, and technical aspects of The New York Times’ Paywall. Content: The first aspect of The New York Times Paywall that gra

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“One of the most effective marketing strategies of The New York Times was the Paywall. I’ve got good news. We’ve now reached a tipping point. If you want to keep reading The Times, you must pay.” In the past, The New York Times didn’t rely on paywalls to generate revenue. The paper had 2.5 million print subscribers, 21 million paid digital subscribers, and a profit margin of 3%. That was in 2011. The year after the paywall debuted

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King Arthur Flour

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a16z Governance in Decentralized Protocols B

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In our 2021 investment cycle, a16z invested $50M in the blockchain-focused startup Decentraland, which plans to build a virtual social and gaming world based on the MANA blockchain. The startup aims to create a place where gamers can create their avatars, meet up with friends and play together in a fully immersive virtual world. At the time of the investment, Decentraland’s team consisted of a few developers, designers, and business executives, and

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The world’s leading venture capital firm, a16z, has introduced a new Governance model for its Decentralized Protocols, which it calls Governance in Decentralized Protocols (GDP). The GDP model emphasizes decentralization, transparency, and governance by giving full autonomy to the community of users in managing their assets. Given that decentralization, transparency, and governance are the core principles of blockchain technology, we believe that the GDP model offered by a16z

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Closing the Gap Facing the Future

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It is hard to believe the 20 years have gone by since I first started working on addressing climate change in the late 1990s. The world and the country that I came from are still suffering from the devastating consequences of global warming, and they are not only a failure story for me, but for the entire world. For that reason, the last two years were the most difficult in my professional career. I was honored and humbled by the task of writing a case study on Closing the Gap Facing the Future (https://cl

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La Tour Winning in the Private Hospital Industry

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Veritas A Supermarket with Purpose and Positive Impact

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Veritas A Supermarket is a hypermarket chain that aims to provide better shopping experience for customers. The chain’s unique selling point is its commitment to giving back to the society and positively impacting the environment. Veritas has a strong corporate social responsibility (CSR) policy and believes in a greener tomorrow. Veritas’s CSR policy promotes sustainable practices in every area of business, including supply chain, transportation, waste management, and water conservation. The chain has a goal to reduce greenhouse gas em

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Lipton Ice Tea Goes Global Part B

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Coffee Wars in India Caf Coffee Day 2013

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Cirque du Soleil Building Sustainable Partnerships 2009

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